Freeman is the world's leading provider of live events and brand experiences. Initially I was hired strictly as a communications and content writer, but over time I weaseled my way into more and more of the branding conversations the marketing department was having. In late 2019 I was promoted to an ACD role within the global enterprise branding team, with an emphasis on guiding the latest evolution of Freeman's tone of voice and personality.
Below are some of the video pieces I have worked on for the brand, including an external branding video, a recruitment video for Glassdoor.com, and a teaser spot for an internal legacy recruitment campaign. During the earlier phase of my time with Freeman, I also wrote several thought leadership pieces which have appeared in Forbes, Adweek, and Entrepreneur (and are available upon request).